Discover Britain was founded in 2015 by a group of passionate travellers and tourism experts with one goal: to showcase the very best that Britain has to offer.
With decades of combined experience in the British tourism industry, our team has travelled to every corner of the United Kingdom, from the bustling streets of London to the remote islands of Scotland. We've explored historic castles, hiked through stunning national parks, dined at hidden local gems, and immersed ourselves in Britain's rich cultural heritage.
Our mission is to share our knowledge and expertise with travellers from around the world, helping them create unforgettable memories in this extraordinary country.
What drives us to create exceptional travel experiences
We are genuinely passionate about Britain and its treasures. Our enthusiasm shines through in everything we do.
Our team consists of experienced travel professionals with deep knowledge of British history, culture, and landscapes.
We believe in authentic travel experiences that connect visitors with the real Britain, beyond the tourist clichés.
We promote responsible tourism that preserves Britain's natural beauty and cultural heritage for future generations.
We support local communities and businesses, ensuring that tourism benefits the people who make Britain special.
We constantly seek new and better ways to showcase Britain's attractions and enhance our visitors' experiences.
The passionate experts behind Discover Britain
Founder & CEO
With over 20 years in the tourism industry, James brings unparalleled expertise and vision to Discover Britain.
Head of Content
A historian and travel writer, Elizabeth ensures our content is both informative and inspiring.
Scotland Specialist
Born and raised in the Highlands, Robert is our expert on all things Scottish.
Wales Specialist
Catherine's passion for Welsh culture and landscapes makes her our go-to expert for Wales travel.
Digital Experience Manager
Michael ensures that our online resources are cutting-edge and user-friendly for travellers from around the world.
Sustainable Tourism Coordinator
Sarah works with local communities to develop eco-friendly tourism practices and authentic cultural exchanges.
Trusted by travellers and the tourism industry
Officially recognized by the UK's tourism governing body
Recipient of the Excellence in Tourism award for three consecutive years
Helping visitors create unforgettable British experiences since 2015
Featured in National Geographic Traveller, The Guardian, and BBC Travel
Certified by International Safe Travel Association for our commitment to traveler safety
Official partner of the British Heritage Trust for preservation of historical sites
Let us help you plan your perfect British adventure today.